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Business Concept

The Mikkat Management concept is based on innovative management practices which include sales and marketing functions. This will enable increased sales and distribution of products.

This will be achieved by Mikkat recognising strategic opportunies in markets, initiating and expanding networks and continuing to foster long term business relationships with customers.

Mikkat will provide regular training sessions and technical information sheets to keep the retailer and consumers up to date.

Services offered

  • Business plans
  • Sales and marketing plans
  • Data base development
  • Sales budget planning
  • Point of Sale
  • Telemarketing
  • Human Resources support
  • OH&S planning
  • Business restructuring

Strengths

  • Develop cost reduction management
  • Manage staff resources
  • Develop OHS policies and procedureís

Professional Achievements

  • Increased Lawn Company sales (a leading seed supplier) from $30,000 to $900,000 over four and a half years.
  • Developed exclusive Bunning's and Kmart products for (a leading turf supplier) i.e. 4Seasons and Jimís Lawn products.
  • Under my stewardship, Biogreen transformed from a loss making venture to breakeven in 2.5 years by implementing major cost saving measures and maximising staff resources.

Michaelís 30 years experience in the horticultural industry and his qualifications in both horticulture and marketing gives Mikkat a competitive advantage over other players.